Disclosure: Author is not part of Sirius or CSR.

In June, the CRTC granted satellite radio licenses to two groups - the CBC, which is partnered with New York-based Sirius, and CSR, which is partnered with Washington-based XM.

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Sirius Canada Inc. and Canadian Satellite Radio Inc. (CSR) say they are pleased. CSR CEO John Bitove said in a statement that his company intends to be a “proud” representation of Canadian business and satellite radio to the Prime Minister, the government and the country.

As per conditions of the licenses, The Canadian Radio-television and Telecommunications Commission (CRTC) will begin holding hearings asking for public input on the new commitments. The decision was made by the CRTC in June however the issue has been a heated one as cabinet debated whether to uphold it. Cabinet had the option to approve it, reject it, or send it back for further review.

As part of the agreement, CSR and Sirius have been forces to increase the French-language influence and broadcasting. Both promise to include 8 Canadian channels, which are half English and half French.

Scott Fish is the owner of Satellite Radio Sirius and XM satellite Radio Reviews

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